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Kroger Treasure EmporiYum Tour Strikes Gold With Two Advantage Stage Trailers

If you work for a brand or a marketing agency looking to make a splash with your next experiential marketing program, a trailer can help you do just that. AGAR, an experiential agency based in Cincinnati, Ohio, did so with not one, but two trailers for this summer's Kroger Treasure EmporiYum tour.AG...

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Fort Worth Metro Ministry Using Trailer to Bring Hope to the Forgotten

When you have been in the trailer business for 30 years you have seen trailers used in hundreds of different ways. This may be the most impactful. The Calzada family in Fort Worth, Texas is using a 24-foot stage trailer to bring hope and resources to families in need and has served thousands of pe...

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How can Advantage Trailer help my brand or agency?

By now you have read about why brands should invest more in experiential marketing, what makes an effective experiential campaign, 10 unique experiential marketing trailer uses for agencies and brands, and 8 key benefits of an experiential marketing trailer. Now it’s time to tie it all together wi...

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8 key benefits of an experiential marketing trailer

Over the past few weeks we've discussed why brands should invest more in experiential marketing, what makes an effective experiential campaign, and 10 great experiential marketing trailer uses for agencies and brands. Now its' time to look at why trailers make so much sense for experiential campaign...

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10 unique experiential marketing trailer uses for agencies and brands

Experiential marketing budgets continue to rise, which means the opportunity to create epic brand experiences has never been better. As agencies get more creative with their tactics and the availability of technological advances they can incorporate increases, the uses for trailers in experiential r...

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5 principles of an effective experiential marketing campaign

The content generated from Amazon Prime's Garden of Earthly Delights activation at South by Southwest made me feel like I experienced it myself (photo by Diego Donamaria, Getty Images) Experiential marketing is no longer a new concept. There are many benefits to a well thought out and executed campa...

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Car Chix advancing women's movement in male-dominated motorsports industry

Danica Patrick may be the most well-known woman in motorsports, but Jeanette DesJardins is doing her part to advance the women’s movement in the male-dominated industry. DesJardins founded Car Chix in 2009 in order to recognize, inspire, and encourage women that are involved or interested in motor...

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Custom Advantage stage trailer serves as functional centerpiece at Autodesk University

When Zet Norman, Global Customer Marketing Manager and Catherine Rogers, Global Construction Events Manager at Autodesk, needed a functional statement piece to impress 11,000 of their biggest customers at their annual learning conference, Advantage Trailer delivered. Autodesk University is the com...

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Why brands should invest more in Experiential Marketing - and how Advantage can help

Google's The Ride at CES allowed riders to experience Google Assistant's capabilities (AP Photo) With the rise of smartphones and social media over the past decade, brands have never had more direct access to connect with their consumers. However, when every brand is doing it, the competition for co...

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Advantage helping Sauce Odyssey revolutionize the food truck in Austin

Amid a sea of late-generation trailers in a booming food truck industry in Austin, Texas sits the pristine and expansive Sauce Odyssey trailer. The new kid on the block officially opened its doors Dec. 16 with its sights set on serving up a unique experience to locals and tourists alike. The 48-fo...

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