A Better Way to Dispose of Exhibit Displays & Temporary Activation Elements
I recently read a story in Exhibitor Magazine titled Booth Burial in which industry experts shared tips, tricks, and money-saving advice on how to dispose of an exhibit. It got me thinking about my own past experiences in the experiential industry and the solutions I can now offer to brands and agen...Continue reading
4 Tips for Choosing Your Marketing Trailer Vendor
So you’ve decided on a trailer for your mobile tour or experiential activation and now it’s time to find a vendor to work with. This decision is one that is often overlooked or minimized during the process, but is one of the most critical decisions you’ll make to determine the success of your progra...Continue reading
Should I lease or purchase a trailer for my experiential marketing program?
It’s a question that every experiential marketer faces when planning a mobile tour. Does it make more sense to purchase a trailer or to lease one? There are pros and cons to each, so let’s dive right in. When to purchase: If your agency has the space to store a trailer in between mobile tours,...Continue reading